Hermès is starting its fall-winter 2024 campaign with a bold approach, featuring striking visuals. By contrasting timeless black and white images with vibrant colors, the campaign shines a spotlight on their luxurious accessories.
The campaign’s core message, “Seek the Orange,” nods to the brand’s iconic orange color, a symbol of luxury. Photographer Julien Martinez Leclerc captures models He Cong and Ella Mccutcheon, presenting the collection beautifully.
Stylist Rae Boxer showcases Hermès’ stunning accessories, from delicate silk scarves to sleek leather bags and dazzling necklaces. Each piece demonstrates the brand’s dedication to craftsmanship and attention to detail.
You can see Hermès’ heritage through equestrian references, intricate mosaics inspired by the Faubourg Saint-Honoré flagship store’s floor, and lush, blooming gardens.
Additionally, hairstylist Stephane Lancien and makeup artist Christelle Cocquet create sleek, polished looks that perfectly complement the designs.
