Blackpink’s Rosé has just taken her fashion game to the next level as PUMA’s newest ambassador. The South Korean superstar showcases her distinctive style in a new campaign featuring PUMA’s sleek Palermo low-top sneakers.
In the campaign, she rocks the sneakers in two striking colors: cobalt blue and classic black. Rosé pairs the Palermo shoes with a sporty-chic combination of a yellow soccer shirt and shorts, as well as a sharp all-black athleisure outfit that radiates cool-girl confidence.
She completes her look with over-the-knee and crew-length socks. If you’re looking to snag a pair of these stylish sneakers, they’re available online at PUMA.com, in flagship stores, and at select retailers.
Expect more collaborations between Rosé and PUMA throughout the year. Her fashion influence doesn’t end there; she’s also featured in Saint Laurent’s fall campaign.