Gucci’s fall-winter 2024 eyewear campaign puts a spotlight on accessories, making a bold statement. Featuring top models Liya Kebede, Abbey Lee Kershaw, and He Cong, the campaign showcases polished studio portraits captured by famed photographer Mario Sorrenti.
The campaign emphasizes sleek designs, highlighting optical and sunglass frames that radiate sophistication. Central to the collection is the iconic Gucci interlocking logo, adorned with eye-catching gold-tone hardware.
The design isn’t just about the logo. The accessories offer a masterclass in style. With shapes ranging from bold squares to slim rectangles, the variety is striking. Classic white and black frames offer a timeless appeal, while a tortoiseshell pattern adds a vintage touch.
Creative director Sabato De Sarno’s approach to eyewear is all about simplicity and elegance. The pieces avoid flashy designs and excessive embellishments, focusing instead on understated luxury.
Stylist Suzanne Koller enhances this vision by pairing the eyewear with embellished tank tops and relaxed jackets, giving the collection an effortlessly cool vibe.
